America’s Cup: Prada to take over media operations for World Series and Challenger Series after dispute with Team New Zealand

America’s Cup Defender Team New Zealand has found itself at the centre of another off-water spat, this time with key event sponsor Prada.

The Italian fashion giant has taken over running the media operation for this month’s America’s Cup World Series event and January’s Challenger series after a dispute over which media should be accredited.

In a statement sent out to media last night, Prada claimed Team New Zealand had threatened to deny accreditation on the basis of articles deemed by the Defender to be unpleasant or inaccurate, a stance which Prada did not share.

“Prada wants to preserve the freedom of the press and has therefore taken the decision to run this procedure independently, in order to guarantee a fair and unbiased screening of the applicants, regardless of their opinions and based exclusively on strict professional criteria and/or for security reasons,” the statement said.

Prada are the naming rights sponsor for the two regattas and of Challenger of Record Luna Rossa. Racing begins in the pre-Christmas regatta with all four teams, on December 17.

In the build up toward to America’s Cup, Team New Zealand had a public clash against NZME, successfully challenging a bid by NZME to publish allegations laid by a sacked contractor part-way through an audit process in the High Court. The audit ultimately found the allegations unproven.

Source: Read Full Article