UFC star Aspen Ladd’s coach forced to apologise for 'harsh' corner work during main event loss to Norma Dumont

THE coach of UFC star Aspen Ladd has been forced to apologise after being criticised for his corner work at UFC Vegas 40.

Jim West, who is also Ladd's boyfriend, was picked up by the ESPN broadcast giving his fighter some harsh words during her unanimous decision defeat to Norma Dumont.


“You’re down 3-0,” West said after round three. “Please tell me what you’re doing.

"You have to throw more than one punch. Fight to win, you have to finish.”

His corner work drummed up a lot of controversy after the fight, with former UFC bantamweight champion Miesha Tate describing it as 'abuse'.

And West has now come out with an apology on social media.

Speaking on Instagram, he said: "Tonight was not our night. It’s been our night many many times at the highest level but not tonight.

"I blame myself. Though it may not be my fault. it’s not up for debate. I take all the blame.

"Yes after the first couple rounds I may have been a little harsh but I know Aspen and at that time technical conversation was not in the cards being down 3 rounds.

"Nonetheless I own it and I am sorry Aspen from the bottom of my heart I will continue to be better each time."

Social media was unsure as to whether West's corner work was too harsh on the night.

One fan said: "Difficult to comment without knowing their dynamic. I know being spoken to like that wouldn’t help me and it definitely seems overly harsh but they might find that’s the best way they work, that’s what she responds to best etc."

But another added: "This is his job. I respect it. He has to do what’s best for him to get his fighter on track mentally. Unfortunately, she did not look mentally there from the start last night."

Ladd, 26, now has a professional MMA record consisting of nine wins and two defeats.

But she remained defiant after her loss to Dumont as she looks towards the future.

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She said: "Not my night. Congrats to my opponent. We will be back better.

"In the meantime I finally got to get back in there after nearly two years.

"Now it’s time to take a step back, take a breath, and get back to fighting and feeling like myself again. Onto the next."

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