CEO who beat four-month-old puppy ‘sorry’ as he gives dog away to loving family

A man who was filmed thrashing his four-month puppy after a toilet training incident has given his pet to a new family.

Earlier this week, CCTV footage of Jeffrey Previte, 46, a California-based CEO of an environmental company, sparked outrage when the clip went viral.

Footage from August 22 showed him thrashing and throttling the terrified dog outside his apartment at the Seychelles Condominiums Building in Santa Monica, California.

A security guard heard the frightened dog screaming as Previte held him aloft by the soft skin on his face.

He was so upset by what he saw, and Jeffrey's alleged reaction, that he filed a report with the building's management, Daily Mail reports.

It read: "I heard the dog screaming and when I looked on the camera, I saw him beating the dog."

The concierge later told the Daily Mail: "He was very angry. He was choking and slapping the dog. He even slammed the poor dog against the wall."

The backlash prompted Previte to pass the fluffy white pooch, Bici, on to a loving home.

He told colleagues and staff in an email: "I want everyone to know that I truly regret my actions on August 22, 2020. Words can't fully describe how sorry I am for what happened.

"I lost my temper and took unreasonable and unjustifiable action in attempting to discipline my dog Bici.

  • Schoolboy dies of heart failure after teacher's brutal punishment for not doing homework

"As I have said, words are not enough here, Bici is no longer living with me and is with another loving family.

"I have also stepped away from my job and am enrolling in anger management training."

Jeffrey's brother and company co-owner Nolan, 50, said in another email to their staff that his brother is "kindhearted" – and implied that Bici lives with him now.

He wrote: "Please trust me here, Jeff certainly regrets the zealous discipline of the dog for peeing the rug, but I assure you this is absolute nonsense.

"He's an extremely kindhearted, sensitive, caring and thoughtful person with zero cruel or abusive tendencies. He's truly the opposite of cruel or abusive.

"And he deeply cares for Bici, as anyone who's actually seen him with the dog would attest."

He added: "Reality is that Bici has been living the life, on the beach and in the woods with my wife and kids for most of the summer and she's happy, comfy and full on my couch right now."

  • Animals
  • Dogs

Source: Read Full Article